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Who writes this blog?

Susan is a 25+ year veteran of the business world and an advisor to CEOs worldwide.

Peter has been helping to build executive management teams since 1997, when he transitioned from a career in advertising.
Category Archives: Income Ideas
Income Idea Overload
This is the second in a random series about finding and launching an awesome income-building idea.
“The best way to have a good idea is to have lots of ideas.” Linus Pauling
When Sarah (not her real name) first contacted me, her mind was reeling with ideas for additional sources of income. For those who find it hard to come up with even a single idea, this might seem like a high-class problem, but Sarah was paralyzed by options.
I personally find it difficult to evaluate ideas when I have too many of them floating around my head, so the
From Idea to Income – Three Things You Can’t Do Without
There are two kinds of income ideas in the world: those that are potentially profitable and those that are not. The sooner you weed out the non-profitable ideas, the better.
What makes an idea potentially profitable? To start with, you need three things:
1. Something for people to buy.
2. People to buy it.
3. A cost-effective way to get it to them.
Something for people to buy
One of the best ways to find a profitable idea is to begin by identifying a problem you can help people solve. Your solution becomes a product or service you can sell.
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